Yes, social media marketing can help your business by increasing brand awareness, driving website traffic, and generating leads and sales. By creating and sharing valuable content on social media platforms, you can attract and engage with potential customers, build relationships, and ultimately drive more business. However, it is important to note that social media marketing is most effective when it is part of a comprehensive marketing strategy that includes other tactics such as search engine optimization, email marketing, and content marketing.

Digital marketing offers many benefits for companies of all sizes and industries. Some of the main benefits include:

1. Increased reach: Digital marketing allows you to reach a larger audience than traditional marketing methods.

2. Targeted advertising: You can use digital marketing tools to target specific demographics, such as age, location, and interests.

3. Cost-effective: Digital marketing is often more cost-effective than traditional marketing methods, as it allows you to reach a large audience with a smaller budget.

4. Measurable: Digital marketing campaigns can be easily tracked and measured, allowing you to see which tactics are working and which need to be improved.

5. Real-time: Digital marketing allows you to make changes and adjustments to your campaigns in real-time, enabling you to quickly respond to market changes and customer feedback.

6. Personalization: Digital marketing enables you to personalize your campaigns and marketing messages to different segments of your audience.

7. Lead generation: Digital marketing can help you generate more leads and increase conversions.

8. Builds brand reputation: Digital marketing enables you to create a strong online presence for your business and build a positive reputation among your target audience.

Overall, digital marketing can help your company increase visibility, build brand awareness, generate leads and drive conversions, and ultimately grow your business.

Having a blog can be an effective part of your social media marketing strategy, but it's not a requirement. A blog can be a great way to provide valuable, informative content to your target audience and establish your business as an authority in your industry. Additionally, a blog can be used to drive traffic to your website, generate leads and increase conversions. It also can help improve your SEO by providing a way to publish content with keywords that people are searching for.

However, if you don't have the resources or the time to consistently create high-quality blog content, it may not be worth starting one. Instead, you can focus on other social media platforms like Instagram, Facebook, LinkedIn, and Twitter to share your content and engage with your audience.

In summary, a blog can be a valuable addition to your social media marketing strategy, but it's not a requirement. You can still achieve your marketing goals by using other social media platforms and other digital marketing tactics.